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Hotel price comparison startup Lodgeo eyes £10m fundraise after launch

first_img whatsapp Oliver Smith whatsapp Sunday 26 October 2014 11:46 pm Read This NextRicky Schroder Calls Foo Fighters’ Dave Grohl ‘Ignorant Punk’ forThe Wrap’Small Axe’: Behind the Music Everyone Grooved On in Steve McQueen’sThe WrapCNN’s Brian Stelter Draws Criticism for Asking Jen Psaki: ‘What Does theThe WrapPink Floyd’s Roger Waters Denies Zuckerberg’s Request to Use Song in Ad:The Wrap2 HFPA Members Resign Citing a Culture of ‘Corruption and Verbal Abuse’The WrapNew England Patriots’ Cam Newton says no extra motivation from Mac Jones’SportsnautDid Donald Trump Wear His Pants Backwards? Kriss Kross Memes Have AlreadyThe WrapHarvey Weinstein to Be Extradited to California to Face Sexual AssaultThe Wrap’Black Widow’ First Reactions: ‘This Is Like the MCU’s Bond Movie’The Wrap Hotel price comparison startup Lodgeo eyes £10m fundraise after launch Show Comments ▼ Lodgeo, the recently launched price comparison mobile app for hotel rooms, is preparing to raise up to £10m through a funding round advised by Catalyst Corporate Finance.The app was launched last month with £2m in funding from Javest Investment fund, the Amsterdam venture capital fund, and a number of named individual investors. Lodgeo’s founder Ines Djelassi, who previously launched independent hotel aggregator Hotel Solutions Direct before selling it to Investcorp’s internet travel company Eviivo in 2012, says the funds will go mostly towards promoting the brand. “It’s roughly around 30 per cent towards research, development and hiring the team, and the rest on marketing and advertising to position the product and the brand,” Djelassi told City A.M. “A normal price comparison website will display prices and information, but once you are redirected to a third-party website to book, that information can change and the price can be higher.” “With Lodgeo you can see the price and you can book right then and there… so we are not misleading the user in any way which is quite unique.” Share Tags: Startupslast_img


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